Northeast Chapter: Small and Medium Enterprise Forum - Innovation 102
Join us for the 2nd session of Innovation 102 at the Intel Campus (Dalian DDA). This course leads attendees through structured ideation methods, "Mathovation," and evolutionary innovation, and teaches the concept of how the brain does "far transfer" in order to get ideas. The class will capture ideas, so attendees should bring real problems that these methods will then be applied to.
Objectives -Learn idea generation methods - how to think (not just brainstorming) -Use the methods and capture your ideas -Learn the principle of evolutionary innovation -Learn about "far transfer" inside the brain – re-applied innovation -Solve real problems
About the Instructor:
Esther Baldwin is the Director of Innovation for Intel Semiconductor Dalian and – responsible for building a culture of innovation with measurable business value and was previously their Director of Technical Training. Prior to Dalian she worked in Intel Labs as the technical assistant to the Vice President of Research and Director of Future Technologies. In IT Innovation and Research, Esther was the Innovation Diffusion Manager and Intellectual Capital Manager, she was a member of the leadership team that built 12+ global Innovation Centers which won the highest IT award in Intel. Esther Co-authored "Managing IT Innovation for Business Value" (Intel Press). Was appointed as an government economic advisor to Jieyang, Guangdong. A University guest lecturer at Xian Jiaotong, Chengdu, Nanchang Finance, and Nanjing Audit Universities on the topic of Innovation. Esther has worked at Intel for over 25 years which includes two previous assignments to China and is an Eisenhower Exchange Fellow www.efworld.org - Ireland October 1997. Esther holds a Master's degree in International Management (International MBA) from Thunderbird (GSIM) Aug. 1997 - language Mandarin. B.S. double major Design Engineering Technology - College of Engineering Science and Technology and Design - College of Fine Arts and Communications. Brigham Young University, April 1985. College of Preceptors 5 Certifications.