Li Lu has over thirty years of working experience with leading multinational and Chinese companies, as well as academic institute and industry associations. She has been counseling over 50 major international institutes and corporations, and leading key policy and market access research, surveys, and strategy making, supporting clients in stakeholder engagement, etc.

She began her career as a researcher at social sciences academy in Beijing, worked on a few projects in international relations. Then she moved to public relations trade association for a few years. She received her Master’s degrees in International Relations from Beijing Foreign Affairs University and in Law from Lund University in Sweden, BA in English Literature from the Institute of International Relations.

Ether Yin is the Co-founder and Head of Policy Research at Trivium China, a Beijing-based strategic advisory firm.

Before founding Trivium, Yin was the China analyst at BowerGroupAsia, a US strategic advisory firm, where he advised multinational companies on developments of China’s political and policy space. Previously, Yin was the senior consultant at North Head, a Beijing-based public affairs consultancy, where he advised multinational companies and foreign governmental organizations.

He holds two bachelor’s degrees – one in diplomacy from China Foreign Affairs University, and another in English from Beijing Forestry University.