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Co-hosted by AmCham China and German Chamber, this business breakfast session is designed for B2B companies seeking advice on market positioning strategies.

Few companies that do business in China are fully prepared for the current (and coming) Economic and regulatory changes as the economy slows and transition from low-cost to high value. The old ways of doing business are no longer as fruitful, and to compete in the future, companies need to grow stronger and improve critical capabilities. For B2B MNCs, the Premiumisation agenda should focus on becoming fit: adjusting to slower growth, shifts in demand patterns, and stronger competition.

We’ll explore the ways in which firms can make further gains in the premium space, traditionally dominated by global MNCs, by way of new revenue streams that augment or complement existing products.

You will learn about:
- The position of premium products in the highly competitive Chinese B2B Market
- Current changes and trends affecting even the biggest MNC brands
- The ideal approach to stay ahead of competition. Should you stay in the premium segment and adapt your offering? Should your company target the mid-market with a new strategy? What are possible new revenue streams?

*Please register online before June 29 6:00pm, this event DO NOT accept on-site Walk-In.

Agenda

8:00 AM - 8:30 AM
Registration & Breakfast
8:30 AM - 9:30 AM
Presentation
9:30 AM - 10:00 AM
Q&A and Networking

Speakers

  • Pilar Dieter (Chief Representative and Managing Partner at Solidiance)

    Pilar Dieter

    Chief Representative and Managing Partner at Solidiance

    Pilar Dieter serves as Chief Representative and Managing Partner for Solidiance, Asia’s premier strategy consulting firm leading North Asian operations from their Shanghai office. Pilar has served as an advisor to clients seeking process improvements and growth opportunities for the past 17 years. She has advised multinational companies such as BASF, Baxter, Parker Hannifin, Caterpillar, GE and Rockwell Automation.

    Based in China for over 10 years, with previous postings in Kuala Lumpur, the UK and across Asia Pacific, Pilar has worked with leading MNCs in expanding their global footprint in emerging markets through both supply chain initiatives as well as market expansion programs. Frequently sought out as a market expert on China and Asian related trade matters, Pilar is a frequent panelist and speaker at emerging markets and global trade conferences and widely published in various media including the Wall Street Journal, Shanghai Business Review, Shanghai Daily, China Economic Review, the Financial Times, the South China Morning Post and Supply Chain Quarterly. Following her time at Accenture Consulting, she led Professional Services and Product Strategy divisions in the Silicon Valley. Pilar graduated from the University of California at Los Angeles, she holds an MBA from the University of Chicago Booth School of Business and in 2013 served as a Governor on The American Chamber of Commerce in Shanghai’s Board of Governors.

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Tickets

AmCham Cardholder
Member Price RMB 200
Door Price RMB 200
Employee of Member Company
Standard Price RMB 200
Door Price RMB 200
Non-Members
Standard Price RMB 400
Door Price RMB 400