Chinese Firms in the US: Strategies for story telling in US and IP protection
In the globalized business environment, the importance of overseas intellectual property (IP) protection for enterprises is self-evident. It serves not only as a legal shield for safeguarding a company's core innovations and brand value but also as a critical strategy determining its success or failure in the international market competition. Effective IP protection prevents technology theft and the proliferation of counterfeit products, thereby preserving a company's unique competitive edge and revenue streams. Furthermore, it is a vital cornerstone for enhancing corporate value, attracting investment, and ensuring compliant operations during the process of internationalization. Neglecting this aspect can expose a company to significant financial losses, damage to brand reputation, and potential vulnerability in complex international legal disputes.
Meanwhile, against the backdrop of geopolitical conflicts, enterprises must deeply integrate global crisis management experience with China's "Going Global" practices when formulating overseas brand and communication strategies. This approach is crucial for mitigating risks, safeguarding overseas interests, and achieving sustainable international development.
We will cover these topics below:
- Polish your narrative in North America
- Stakeholder engagement in US for Chinese companies
- IP Protection and Patent
We welcome all members and non-members interested in overseas investment topics to join us!
ๅจๅ จ็ๅๅไธ็ฏๅขไธญ๏ผไผไธๆตทๅค็ฅ่ฏไบงๆไฟๆค็้่ฆๆงไธ่จ่ๅปใๅฎไธไป ๆฏไฟๆคไผไธๆ ธๅฟๅๆฐๆๆๅๅ็ไปทๅผ็ๆณๅพ็พ็๏ผๆดๆฏๅณๅฎๅ ถๅจๅฝ้ ๅธๅบ็ซไบไธญๆ่ดฅ็ๅ ณ้ฎๆ็ฅใๆๆ็็ฅ่ฏไบงๆไฟๆค่ฝ้ฒๆญขๆๆฏ่ขซ็ชๅใไปฟๅๅๆณๆปฅ๏ผ็ปดๆคไผไธ็็ฌ็น็ซไบไผๅฟๅๅฉๆถฆๆฅๆบใๅๆถ๏ผๅฎไนๆฏไผไธๅฝ้ ๅ่ฟ็จไธญๆๅ่ช่บซไปทๅผใๅธๅผๆ่ตใๅนถ่ฟ่กๅ่ง็ป่ฅ็้่ฆๅบ็ณใๅฟฝ่ง่ฟไธ็น๏ผไผไธๅฏ่ฝ้ขไธดๅทจๅคง็็ปๆตๆๅคฑใๅ็ๅฃฐ่ชๅๆ๏ผ็่ณๅจๅคๆ็ๅฝ้ ๆณๅพ็บ ็บทไธญ้ทๅ ฅ่ขซๅจใ
ไธๆญคๅๆถ๏ผๅจๅฐ็ผๆฟๆฒปๅฒ็ช่ๆฏไธ๏ผไผไธๅถๅฎๆตทๅคๅ็ไธไผ ๆญๆ็ฅ๏ผ้กปๆทฑๅบฆ็ปๅๅ จ็ๅฑๆบ็ฎก็็ป้ชไธไธญๅฝ"่ตฐๅบๅป"ๅฎ่ทตใๆญคไธพๆฏ่ง้ฟ้ฃ้ฉใ็ปดๆคๆตทๅคๅฉ็ใๅฎ็ฐๅฏๆ็ปญๅฝ้ ๅๅๅฑ็ๅ ณ้ฎไฟ้ใ
ๆฌๆๆดปๅจ่ฎฒๆถๅไปฅไธ่ฏ้ข๏ผ
- ๅฆไฝ่ฎฒๅฅฝๅไธๆ ไบ
- ๅฆไฝ็กฎไฟๅจ็พๅฉ็็ธๅ ณ่ ็ๅไธๅบฆ
- ็ฅ่ฏไบงๆไธๅๆ ไฟๆค
ๆฌข่ฟๆๆๅฏนไบๅบๆตท่ฏ้ขๆๅ ด่ถฃ็ไผๅๅ้ไผๅๅๅ ๏ผ
Event details:
- Event format: Hybrid
- Time & Date: 2:00 pm - 3:30 am, Friday, Dec 5
- Language: English and Chinese
- Contact: Ada Yang, ayang@amchamchina.org
Notes:
- Registration is required to access the meeting. Registration and refund close at 5:00 PM (China time), Dec 4.
- Please make sure to register with your company email address.
- Registration at the door is not accepted.
